Introduction India’s furniture and home décor market is projected to reach $37.72 billion by the end of 2026 — and Pepperfry sits right at the center of that growth. With over 185 studios across India, 10,000+ seller partners, and a product sold every 25 seconds on its platform, it’s one of the most focused and high-intent marketplaces an Indian furniture or home décor brand can be on. But “focused” also means selective — Pepperfry has strict quality, documentation, and logistics standards that trip up sellers who go in without preparation. This Pepperfry onboarding tutorial walks you through every step of the process in 2026 — from gathering documents to getting your first listings live — including the parts most guides skip entirely: 3D visualization requirements, large-item logistics, and what Pepperfry’s commission structure actually looks like by category. Why Sell on Pepperfry? Before the how, a quick case for the why — because Pepperfry isn’t the right fit for every seller, and understanding the platform helps you decide early. Pepperfry specializes in furniture, home décor, lighting, kitchenware, and lifestyle accessories. If your product fits one of those categories, you’re selling on a platform where the shopper already has high purchase intent — they’re not browsing generally, they’re actively furnishing a home. That intent-driven audience converts better than a general marketplace for these specific categories. The logistics model is also genuinely different. Pepperfry owns 370 trucks and operates 4 large sourcing centers in Jodhpur, Delhi, Mumbai, and Bengaluru — meaning your large-item fulfillment is handled with actual infrastructure, not bolted-on third-party logistics that treats a dining table the same as a t-shirt. The tradeoff: commissions range from 15-30% by category (higher than most horizontal platforms), and the listing quality bar — especially for premium furniture with 3D visualization requirements — is real. This guide helps you clear that bar the first time. Check If Your Products Qualify Before registration, confirm your product category is listed on Pepperfry. The main categories are: Furniture (living room, bedroom, office, outdoor) Home décor and accessories Lighting and lamps Kitchen and dining Furnishings (curtains, cushions, rugs) Bath accessories Pet furniture and accessories If your products fall outside these categories, Pepperfry is the wrong marketplace — and knowing that before you start saves weeks of wasted effort. Gather Your Documents This is where most sellers lose time. Have everything ready before you start registration — uploading documents midway and waiting for approvals adds days to an otherwise fast process. Required for all sellers: GST Registration Certificate (GSTIN) PAN Card Cancelled cheque (bank account verification) Business Registration Certificate Director/proprietor photo ID Required for brand sellers: Brand trademark certificate (if applicable) Brand logo (high resolution, transparent background) Brand authorization letter (if you’re a distributor, not the brand owner) For your product catalog: High-resolution product images (minimum 1500×1500 px, white background) Lifestyle images showing products in a room context 3D visualization files for premium/large furniture listings (more on this below) Accurate product dimensions, materials, weight, and care instructions Register on the Pepperfry Seller Portal Go to seller.pepperfry.com and click “Register Now” Enter your business name, email address, phone number, and create a secure password Verify your email and mobile number via the OTPs sent to both You’ll land in your Seller Dashboard once verified One thing to know: Pepperfry’s seller registration is invitation-influenced for certain premium categories. If you’re in high-end furniture, you may need to submit an expression of interest first and wait for category team review before full portal access. This isn’t widely documented — if you hit a wall at registration for a premium category, contact Pepperfry’s seller support directly rather than assuming the portal is broken. Complete KYC and Bank Setup Navigate to Settings → KYC & Payments in your Seller Dashboard Upload all required documents: GSTIN, PAN, cancelled cheque, business registration, director ID copies Enter your bank details: IFSC code, account number, account holder name (must match your business registration exactly — mismatches are the #1 cause of KYC rejection) Submit and wait for approval — Pepperfry’s KYC review typically takes 48-72 hours Common rejection causes: Business name on GSTIN doesn’t exactly match bank account holder name Blurry or cropped document scans Cancelled cheque from a personal account instead of business account Missing director ID for private limited companies Set Up Your Brand Storefront This step separates sellers who get traction from those who don’t. Your storefront is what a shopper sees when they click on your brand name — it’s your credibility signal on the platform. Go to Brand Settings in your dashboard Upload your brand logo (recommended: PNG with transparent background, minimum 300×300 px) Upload a brand banner (recommended size: 1200×300 px) Write a Brand Story of 150-200 words — describe your manufacturing process, craftsmanship, materials, or the design philosophy behind your products. Pepperfry shoppers are more design-conscious than average eCommerce shoppers; a generic “we make quality furniture” won’t connect. Enable your Storefront URL (e.g., pepperfry.com/stores/YourBrandName) Upload Your Products For smaller catalogs (under 20 SKUs): Manual Upload Go to Catalog → Add New Product Fill in: Title, SKU, MRP, Selling Price, Stock Quantity Upload minimum 5 images per SKU (white background main image + 2-3 lifestyle shots + 1 dimension/detail shot) Complete all mandatory attributes: exact dimensions (L×W×H in cm), primary material, color, finish, weight, assembly requirement, warranty period, and care instructions The attribute completeness rule: Pepperfry’s catalog team rejects listings with missing mandatory attributes — not just flags them, outright rejects them. Complete every field even if it seems optional. For larger catalogs (20+ SKUs): Bulk Upload Go to Catalog → Bulk Upload Download the current CSV template (download fresh each time — Pepperfry updates the template periodically and old templates get rejected) Populate all columns — save as UTF-8 encoded CSV, not Excel default encoding Upload and wait for processing (usually under 30 minutes) Check the error report after processing — Pepperfry generates a row-by-row error file showing exactly which SKUs failed and why The 3D Visualization Requirement (Most Guides Skip